An Example of Great Marketing (or Why Publishing Will Live On)

by Adam on March 18, 2010

By now, many have seen this video, but I feel it’s a great example of what we can do with the right message and a dose of creativity (it helps that my roommate and I were discussing palindromes last night…of which this is in a similar vein). I hope others in our industry bring this kind of thinking to their programs – not just for nifty videos, but also for business problems that need solutions and ways to add to our ebook offerings. Much to do, and rethinking our perceptions is a start.

{ 1 comment… read it below or add one }

Dan Cafaro March 22, 2010 at 11:23 am

Thank you for sharing, Adam. Re-thinking our perceptions is indeed half the battle.

BTW, I’m still very much interested in collaborating on one of the Linked In group sites. I’m sure we’ll figure out a way to mesh our schedules.


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